Baekhyun Book



[Exclusive]: Introducing Privé by BBH

Introducing Privé by BBH, a Unisex Streetwear Label From EXO’s Baekhyun:

A new label is smartly tapping into Baekhyun’s selling power and social media incredible influence by appointing him to his own brand: Privé by BBH, which will launch July 1 with an initial six-piece collection of unisex streetwear, to be followed by monthly drops.

“Lately, I’d been thinking that I’d like to wear clothes that my thoughts have gone into,” Baekhyun tells Vogue. “And so, I was so incredibly excited to collaborate with Privé—because I too love streetwear, I wanted to make street clothes!” The star describes his own style as hewing to easy basics that still catch the eye—his ideal summer outfit, for instance, is a white tee and jeans—ergo his preference for the simple sweats that characterize most streetwear. “When you imagine comfy and cool clothes, it’s definitely streetwear, isn’t it?” he adds, smiling.”

Head over VOGUE for a full article & don’t forget to sign up for  and be the first to know what our brand new co-creative Director Baekhyun has in store ❤❤


#Baekhyun singing Korea’s National Anthem for IOC Opening Ceremony!



Continue reading “#Baekhyun singing Korea’s National Anthem for IOC Opening Ceremony!”

#Baekhyun is confirmed to appear at new variety show on SBS called “마스터키”!

Baekhyun is confirmed to appear at new SBS’s variety show called “마스터키” Master Key, a psychological warfare game thing (escape room concept). The first broadcast date is October 14th!

The confirmed cast also has Lee Sugeun, Jun Hyunmoo, Kim Jongmin, Henry, Wanna One’s Kang Daniel and Ong Seongwu, B1A4 Jinyoung. 



#Baekhyun’s Kyoong Party: A Sequel!

A promise by Baekhyun is a promise ❤


Tickets cost ₩22,000 each & are available on yes24. Ticketing starts on 20.04.17.

p.s. Global Package is already sold out >.<

#Baekhyun to release ‘바래다줄게’ on April 14th!

Baekhyun will release a solo song titled ‘바래다줄게’, through SM Station Season 2 on 6pm, April 14th! The song is going to be out on MelOn, Genie, Naver Music, and other music sites, simultaniously with Music Video on SM Official Youtube Channel, Naver and others.  Teaser video is expected to be released on 0am, April 8th, heightening expectation for Baek’s new song. (his second solo after EXO’s webdrama OST “Beautiful”).


source // translation

#Baekhyun to release a solo song for SM Station Season 2!

As it was revealed by Spoiler Alert: Station Season 2 teaser Baekhyun is going to have a solo song that is called 바래다줄게 (I’ll walk you)❤

The date of release is yet to be announced.


#CBX are confirmed to debut in Japan in May!

CBX Japan debut in May is confirmed through Line Live Special broadcast that happend today, on March 10th! 



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